Nordic Oil
Nordic Oil combines nature, science and industry-leading customer service to make CBD understandable and accessible to everyone, even for pets.
Present in 15 countries across the globe, Nordic Oil users have different backgrounds and different needs, challenging the design team in which planned and structured some strategies to inform and catch the attention of customers and potential users.
| Team: | Marta Frias (Senior UX/UI Designer) Aida, Shenny and I (Designers), Andrè (Photographer) |
| Roles: | UX/UI design, Editorial, Print - Digital, Branding |
Nordic Oil is an innovative product for people who want a supplement in their health routine. CBD oil has multiple benefits and the brand is present in different markets such as EU countries to Japan and USA.
As part of the design team, our purpose was to address the user needs. The research conducted by the team allowed us to find solutions based on the market. Take a look at some of the great campaigns we ran to launch new products like the CBD mouth spray, or raise brand awareness in new markets like Japan.
Web Design
Applying the Nordic Oil UI Style Guide
Apply the UI Style* guide in all digital communication for making the brand look and feel consistency was a great improvement.
Designed Items
Company Icons
Global “Insta-blocks” design
In Nordic Oil the tool for making Landing Pages used was Instapage.com so I designed some global “instablocks” easy to add in the content of each landing page, even for non-designers people in the company